What will paid advertising look (sound) like on Amazon’s Amazon is looking to bring paid search to Alexa, but exactly what does that mean?... What will paid advertising look (sound) like on Amazon’s Echo and Dot?
A review of free PPC reporting solutions from Google Columnist Frederick Vallaeys tried out Data Studio to see where it shines and where it... A review of free PPC reporting solutions from Google
Amobee beefs up Singtel’s digital ads division by buying This is the latest of several acquisitions designed to increase Singtel’s product offerings, data capabilities... Amobee beefs up Singtel’s digital ads division by buying ad tech firm Turn
Revcontent buys content rec engine Rover By bringing in-house this machine learning-powered detector of user interest, the content rec service hopes... Revcontent buys content rec engine Rover
The tyranny of a blank page: Why creative matters most The burden placed on the “Big Idea” is more onerous than ever in the digital... The tyranny of a blank page: Why creative matters most
Why longer Facebook Live streams mean more engagement Less isn’t necessarily more when it comes to video. Contributor Carla Marshall explains why the... Why longer Facebook Live streams mean more engagement
Amazon Alexa surpasses 10,000 skills In the midst of rapid growth, Alexa team says News & Gaming skills are the... Amazon Alexa surpasses 10,000 skills