Study: Ads in editorial stream beat search, social for vi
Ads in editorial were fully visible for 44 seconds vs. 6 seconds in search and...
Social Media Marketing
The magic behind the Instant Pot viral phenomenon (and th
Columnist Brian Patterson interviews the CEO of Instant Pot, Robert Wang, for his insights into...
What is brand marketing?
There is a lot of confusion around brand. It’s one of those words widely used...
10 easy steps to help your business flourish on Facebook
Whether your business is new to Facebook marketing or just in need of a refresh,...
Facebook Messenger copies Facebook’s copy of Instagram’s
Messenger Day lets people post photos and videos to a running diary that expires after...
A healthier, happier social presence: Tips for health car
The health care industry has been slow to embrace social media, but contributor Rob Begg...
Video: See how Facebook inserts mid-roll ads in non-live
Facebook has started inserting ads in the middle of some non-live videos. Here’s what it’s...
MEC’s Noah Mallin: For advertisers, Snapchat has ‘tremend
In this week’s Marketing Land Live, marketing exec Noah Mallin explains how Snapchat is starting...
Twitter will offer viewership stats for Moments makers
Twitter will report total views, unique viewers, completion rates, shares and likes for Moments. Please...
Facebook to phase out Atlas brand, shift tools & clie
Facebook is starting to fold Atlas’s measurement products into Facebook’s own tools and will transition...